Unregistered Conservative Nonvoters in Key Battleground States Don’t Vote
Campaign Now survey shows that 62% of Unregistered Conservative Non-Voters in Battleground States Seek to Vote in 2024 but don’t for many reasons.
Published June 17, 2024

In a new survey conducted by Campaign Now, a conservative consulting firm, targeted unregistered, likely GOP nonvoters across key battleground states, aiming to understand their reasons for non-registration and their potential interest in voting. This research could have significant implications for voter engagement strategies and highlight opportunities to increase conservative voter turnout. 

Here are some key findings from the survey: 


1. Interest in Voting

A significant 62% of unregistered likely GOP nonvoters expressed an interest in voting in the 2024 election. This indicates a strong potential for mobilizing these individuals if proper outreach and support mechanisms are implemented.

2. Desire for Registration Assistance

One out of four respondents (23.4%) indicated a desire for assistance with the voter registration process. This shows a need for targeted support to help these individuals navigate the complexities of voter registration. A simple process for highly engage people, but something that is daunting to nonvoters.

3. Barriers to Registration

Family Commitments: The primary barrier, cited by 35.7% of respondents, was family responsibilities. This highlights the need for flexible and accessible registration options that can accommodate busy schedules.

Distrust in the Voting Process: 17.8% of respondents expressed distrust in the electoral system, reflecting a significant hurdle that must be addressed.

Apathy Towards Elections: 13.4% showed a lack of interest in elections, suggesting that voter engagement campaigns need to emphasize the importance and impact of the impact of their vote in swing states, especially in states like Wisconsin that decide the election and the host of the 2024 RNC Convention.

The methodology of the poll included a combination of online panels and voice broadcasting technology, a broad and representative sample of the target demographic. According to Campaign Now this approach allowed them to reach a wide audience, including those difficult to engage through traditional means.